Inefficiencies with the deployment of the planogram and the use of shelf labels, promotions, digital signage, and other forms of communication to drive customer engagement will have employees spending more time adjusting the shelves and labels instead of helping customers. Shelf tags may not be switched fast enough, the products may not fit within the design, or signs for promotions may become outdated. With so many different operations going on within a retail store, the planogram may not always be deployed efficiently. This makes it important to ensure that the planogram is followed and that the shelf tags and signage are consistently up to date. There is always thought behind the product placement to entice customers and convey the information they need to make an informed purchase.
Retail stores are mapped out and arranged in a way that best appeals to the customer.
0 kommentar(er)
